September 07, 2004

Selling something without a website

Having been a large part of the new media age - or web media age as it's now known - it's no longer new you know!!

I just believe that your website needs to say something about you - if you are selling something its critically important, if you're not its still critically important. It's the first place people go to reseach you - find out who you are, what you've done, and who else is talking about you.

I had lunch with a business contact on Friday - one of those lunches that was really enjoyable - was business, but it could have been lunch with a friend - anyway - he runs two design agencies - great ones - with fantastic fabulous clients. But today in following up from my promise to get him some business, I checked out his website - it was just one page - perhaps they are so creative that I just don't get it - then again maybe they are not!

You see content is king - websites are about cudios, credibility, information, and most of all they let you identify with the business. Next lunch I need to tell him he needs to work on his website - the joy of being honest!

Posted by Tracey Shirtcliff at September 7, 2004 01:30 PM
Comments

Content is indeed king. You never know who might come knocking!!!!!!!

Posted by: Giles at September 23, 2004 05:56 PM
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